Vacuum Cleaner Demand everywhere
2008-08-20

France "Echo" once reported that after becoming the world largest textile industry country, China is becoming the world's main home appliances producer. Of all the white household electrical appliances, the export sales of vacuum cleaners rank the top threes, reach to more than 30 million units. In addition enterprises from Hong Kong and Taiwan, the export quantity has achieved 50,000,000. The main export target is the developed countries such as Europe, the United States and Japan. Insight to the domestic market In fact, the price present price of the vacuum cleaner is mostly during 200-500 Yuan, which is suitable for Chinese people's consumption capacity. The outbreak growth of the market did not happen, lying in two reasons. Reason one: the National Household Cleaning Concept People’s inherent concept is only there is a carpet at home, the vacuum cleaner is needed. Most families are still accustomed to using mop and broom to clean the surface of the floor and tiles. Another, most people only know that the vacuum cleaner can suction dust, but no aware that the subtle dust and mites also need to be cleaned up. However, in Japan, Europe and America, a family and some even have two to three vacuum cleaners; prepare different vacuums for different use. Different concepts lead to a huge difference in the market. The difference in the consumption habit and the idea led to the difference in the market. Reason Two: The guide to the consumer isn’t in-depth enough According to the statistics, there are probably 38 vacuum cleaner brands at present in the domestic market. There are outstanding overseas brands such as Phillips, Sanyo, LG, Electrolux and several distinguished native brands, such as Haier, Longde, Midea, and most of the others are OEM-based manufacturers. In all brands, Haire, Longde, Phillips are among the top three, counting the total share of 50 percent in the market. However, some big brands have put their main energy large appliances instead of fostering the vacuum cleaner market. There is tremendous room for development in domestic vacuum cleaner market. The superiority is self-evident in the manufacture, but not in the marketing which need more efforts. At present, the main battlefields of vacuum cleaners are in the chain store such as Gome and Sunny. The cooperation with the chain store is a test of ability for enterprises. For instance,  must suit their management request, must be in accordance with the requirements of tailor-made. All those set high request to the enterprises.

Find Out the International Market Demand The vacuum cleaner is beneficial to create a true clean health environment to live in. Seeing from the development trend of foreign products, Europe and America tends to the high efficiency, the low noise and the high quality filtration effect; Japan are in the pursuit of being small, good looks and high rate of inhalation. The domestic direction are closed to the Japanese product, the main reason is that the living area in domestic families does not need the too big product. The next few years, the market prospects are extremely good. Whether the manufacturer or the agents, only the active one will seize the opportunity.